PUIG, Palermo
PUIG gathered its guests at Villa Valguarnera, a baroque villa just outside Palermo. Profirst imagined and designed the entire scenography, from the first sketch to the table setting, along with a glass structure built especially for the occasion.
Profirst commissioned HUG to capture it all, before the guests arrived and as the evening came to life. From late sun across frescoed walls to candlelit paths after dark, we documented both the scale of the scenography and the precision of every detail.
